Popularly referred to as Brazil’s answer to Etsy, the Elo7 online marketplace showcases a range of creative handmade goods from across Brazil, from custom paper bags to bejeweled baby shoes. The platform’s 80,000 sellers draw 23 million visits per month. Women comprise the majority of Elo7’s users, including 85 percent of customers and 80 percent of sellers, many of whom are selling online for the first time. Under Digital2Equal, Elo7 conducted a...
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INFORMATION
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2020/08/01
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Fiche
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156850
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1
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1
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2021/02/19
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Disclosed
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Elo7 Grows its E-Commerce Platform by Helping Women Become Digital Entrepreneurs
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discrimination on the basis of gender
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