To expand their customer base and to provide access to financial services, mobile network operators (MNOs) and financial institutions (FIs) have invested in digital channels and digital financial services (DFS) product offerings to reach and better serve new customer segments. In Sub-Saharan Africa, growth in DFS adoption and mobile money access has been a success story, with 286 million registered accounts in the region. However, this emphasis on...
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INFORMATION
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2020/01/01
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Fiche
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149637
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1
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1
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2020/06/15
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Disclosed
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Who will Churn? : Leveraging Predictive Modeling for Insights and Action on DFS Customer Inactivity
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Global Services