Documents et rapports
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The next 4 billion : characterizing BoP markets (anglais)
This study uses empirical measures to describe the behavior of low-income populations as consumers and producers. In aggregate, their purchasing power suggests significant market opportunities. By quantifying...
Type de document: Fiche Numéro du rapport: 44962 Date du document: 1 juillet 2008 Mode de publication: Disclosed Auteur: Hammond, Allen L.,Kramer, William J,Katz,Robert M.,Tran, Julia T.,Walker, Courtland
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Development Outreach 10 (2) : business and poverty - opening markets to the poor (anglais)
Contents of the development outreach newsletter are as follows: business and poverty: opening markets to the poor by Petkoski, Djordjija B.; Rangan, Kasturi; and Laufer, William S.; the next four billion:...
Type de document: Bulletin d’information Numéro du rapport: 57666 Date du document: 1 juin 2008 Mode de publication: Disclosed Auteur: Petkoski,Gjorgjija,Rangan,V.Kasturi,Laufer,William,Hammond, Allen L.,Kramer, William J.,Katz,Robert M.,Julia T. Tran,Walker, Courtland,Christiansen, Niels,Neath, Gavin,Sharma,Vijay Kumar,Kogiso,Mari,Matsuo, Mia,Hiramoto, Tokutaro,Theriault,Katia,Madeira,Lindsay Sargent,Avato,Patrick Alexander,Ismayilov, Ibrahim,Taghiyev, Samir,Godunova,Olga,Mirmotahari,Farzin,Barcelo, Israel Morend,Quraishi, Subhi,Ameringen, Marc Van,Magarinos-Ruchat,Berangere Nicole,Jarvis,Michael,Cole, Andy,Afifi, Mohamed,Salah, Reem,Wistar, Christy L.