Documents et rapports
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What's advertising content worth? Evidence from a consumer credit marketing field experiment (anglais)
This brief summarizes what's advertising content worth? Evidence from a consumer credit marketing field experiment in South Africa. The bank offered loans with repayment periods ranging from 4 to 18 months...
Type de document: Fiche Numéro du rapport: 81521 Date du document: 14 août 2013 Mode de publication: Disclosed Auteur: Bertrand,Marianne,Karlan,Dean S.,Mullainithan, Sendhil,Shafir, Eldar,Zinman,Jonathan
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(Ineffective) messages to encourage recycling : evidence from a randomized evaluation in Peru (anglais)
There is growing interest in using messaging to drive prosocial behaviors, which contribute to investment in public goods. The authors worked with a leading nongovernmental organization in Peru to randomize...
Type de document: Article de revue Numéro du rapport: 112420 Date du document: 1 août 2013 Mode de publication: Disclosed Auteur: Chong,Alberto,Karlan,Dean S.,Shapiro,Jeremy,Zinman,Jonathan
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(Ineffective) messages to encourage recycling : evidence from a randomized evaluation in Peru (anglais)
There is growing interest in using messaging to drive prosocial behaviors, which contribute to investment in public goods. The authors worked with a leading nongovernmental organization in Peru to randomize...
Type de document: Document de travail de recherche sur les politiques Numéro du rapport: WPS6548 Date du document: 1 juillet 2013 Mode de publication: Disclosed Auteur: Chong Lam,Alberto Elias,Karlan,Dean S.,Shapiro,Jeremy,Zinman,Jonathan